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Art & Life with Elizabeth Purpich

Today we’d like to introduce you to Elizabeth Purpich.

Elizabeth, please kick things off for us by telling us about yourself and your journey so far.
My journey as a designer started with an idea that came to me in a dream. Having no design experience, I wondered if I might be able to make my vision a reality. I hopped on a plane to NYC and interviewed manufacturers that could possibly help me. The result, after 11 years, the ‘Longhorn’ bag is still our best-selling design and is enjoyed by many. Over the years, I have had amazing mentors, especially Cesar Galindo, whom I collaborate with for New York Fashion Week. Five years ago, my sister-in-law, Veronica Purpich, joined me in business and design. We have been slowly adding to our team and are blessed to be where we are today. Things are just getting started!

Can you give our readers some background on your art?
We design functional and beautiful pieces of wearable art – aka handbags. It usually begins with the materials, like leather or hides, and then transforms into a useful addition to any fashionista’s wardrobe. We make our designs with clean lines and very little hardware so as to show off the amazing leather, hide and skins. We want a woman to feel excited about carrying her handbag to an event or in everyday life. With limited ways to express oneself, we see the handbag as not only an extension of your arm or body but of your personality and outlook on the world. Our pieces are all hand-cut and stitched by a team of artisans and we take great pride in our designs and craftsmanship.

Artists rarely, if ever pursue art for the money. Nonetheless, we all have bills and responsibilities and many aspiring artists are discouraged from pursuing art due to financial reasons. Any advice or thoughts you’d like to share with prospective artists?
Stay focused and value your time. Don’t start out to do everything. Do one thing at a time and focus on being your best at that. It has taken me a long time to feel comfortable to politely telling people “no” and passing on potential opportunities. Keep your focus and your work will improve.

What’s the best way for someone to check out your work and provide support?
Our designs are available on our website at and can be found at the following select retailers: Four Seasons Resort Houston, Austin, and Santa Fe as well as The George in College Station, Texas and Telluride Ski Resort, to name a few. We have events often and invite everyone to come and see our work. Please look at our website for upcoming events.

Contact Info:

Image Credit:
Candace Moore of Minerva House, Todd Parker, Tracy Ketcher

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