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Meet Nishia Jackson of NishiaDaDiva Productions in Sw/Downtown Houston

Today we’d like to introduce you to Nishia Jackson.

Nishia, please share your story with us. How did you get to where you are today?
For over 16 years, I serve as an activist and promoter for the Houston Urban LGBTQ scene and beyond. I begin gaining notoriety among my peers in 1997 as a regular performer both solo and with a group, we called Da Divaz which consisted of myself, Rhonda Jackson and Lashon Parker. Back then, social media was not a big influence so showcasing your talent on the stage at clubs like Incognito & Deons (to name a few) is how most of the big names were made. My mentor Cookie LaCook was the guru of the urban scene and had been for 20 plus years. Trinity Comedy was LaCooks assistant for many years and once she decided to move to California, she elected that I be LaCooks assistant. As her assistant, I basically learned everything there is to know about club promotions and operating a club. I remained her assistant at Club Toys until her passing in 2007.

From there, I took over and became the sole proprietor of Club Toyz which eventually was changed to Club Divaz. I have not only spearheaded many initiatives and programs geared to assist my community in various ways, I also do my best to join in and or support various entities around the city whom are doing the same. I am the founder of my six years old baby, Krave Houston (Houston’s Urban Pride during Pride). Each Saturday, I sponsor (XL Saturdays 6015 Hillcroft) which is my newest venture with my business partner T.Hart. Last year the Mayor of Houston granted December 8th, “Nishia Jackson” Day. On December 7th, 2019 I will celebrate 16 years (which its really more) serving my community. This is my life long duty and dedication

I am also the mother of a 21 years old soon to be FSU graduate. I have worked in education 18 years. I hold three degrees (BA. Communications, BS Education, M.Ed Counseling). Next up is law school!

Has it been a smooth road?
The road definitely has not been smooth. All though we can never satisfy everyone, in this capacity one must come as close as they can to doing so. In addition to my being a woman in a male dominating field of promotions, the various trials I have faced with local politicians, venue owners, organizations and beyond just to ensure I can cultivate safe spaces have been plentiful to say the least. My passion supersedes.

We’d love to hear more about your business.
I am most proud of my company’s ability to sustain through the ever-changing social climates. Promoters and advocates come and go, understandably because things often are challenging. What sets me apart is my personal tenacity, passion and always remembering why I started, those key factors keep me moving forward.

Is our city a good place to do what you do?
Houston is one of the largest cities in the country. We are so diverse and cultured so yes, I couldn’t think of a better city. Anyone considering this route, I urge you to do it out of passion and not fame or finances. When these types of services are rendered out of love, it shines through in all you do.


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