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Meet Sheila Marquez of Wonderland Soft Play in East Houston

Today we’d like to introduce you to Sheila Marquez.

Sheila, can you briefly walk us through your story – how you started and how you got to where you are today.
Wonderland Soft Play was officially “born” on July 19, 2019, but the journey started well before this date for me. I had been to the Children’s Museum, local gyms and parks that offered a soft play area for babies and toddlers. My little one who was crawling at the time was completely obsessed with the equipment and I was over the moon with all the learning benefits that soft play provided for her. After some research, I found that there are soft play companies all over the world who will set up a whole soft play area for special events. I knew that this was something that made MY child happy, so why not share that joy with the local moms and dads of Houston? I began to put together my version of a modern and trendy soft play set up that the children would enjoy and the parents could get some adorable pictures in.

Seriously, the pictures I receive of little ones playing and laughing are so rewarding to see! Those photos capture a special moment in time and I am honored to help make that happen. My daughter turned one in August 2019, so we used her party to debut our set up and things just took off from there! People found us on Instagram, they tagged their friends, those friends tagged their friends, and before I knew it, we were getting booked for weeks in advance. I became very active on social media, primarily Instagram, and I connected with mom bloggers all over Houston who had a huge influence in helping me get our name out there. I still can’t believe that women whom I’ve never met in person, are rooting for me and have helped me get to where I am. If that’s not #GirlPower, I don’t know what is!

Has it been a smooth road?
For the most part, it’s been smooth sailing. About a month into the launch of our site, I realized I had to purchase a second soft play set up to keep up with the demand. I got feedback from customers on what they were looking for and so I began customizing a third set up that will hopefully be ready before the end of 2019.

So let’s switch gears a bit and go into the Wonderland Soft Play story. Tell us more about the business.
Wonderland Soft Play is a mobile soft play rental company geared towards children ages 0 to 5 years old. We provide a clean, safe and fun play area for kids to enjoy. Our setups create an environment where children can explore and develop social and gross motor skills. We take great pride in the cleanliness of our setups. We thoroughly disinfect our equipment before and after every rental, because as a mom, I know how important it is to provide a clean space for children to play in. Although there are plenty of other soft play companies out there, I think I put my own little twist on mine. From adding adorable toddler moonwalks to providing add-ons for big kids to play too. We have Giant Jenga, Giant Connect Four, Giant Bowling, and many fun things that can help make your party a memorable one.

How do you think the industry will change over the next decade?
The Soft Play industry is growing rapidly and I have no doubt that it is here to stay. There wasn’t many options in the party entertainment business for young children until now. Personally, I’d like to see Wonderland Soft Play grow into a permanent location and provide an on-site play area while still operating our mobile rentals.


  • Wiggly Package $200
  • Whimsy Package $240
  • Wild Package $280
  • Wonderland Package $320

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