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Meet Franklin Warens of Warens Financial Group

Today we’d like to introduce you to Franklin Warens

Hi Franklin, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
A visionary in the mortgage industry, Mr. Franklin Warens is constantly seeking new and innovative ways to attract business. With over a decade of experience in finance, including key roles in several Houston-based companies, his journey started at JP Morgan Chase Bank NA, where he rose from personal banker to top-producing private client banker. Mr. Warens has set a clear vision for establishing multiple entities across various sectors, including outreach and education, while maintaining his leading lending firm. His commitment to fostering a strong company culture and nurturing long-term client relationships has fueled his remarkable growth in both Texas and Florida.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Warens firmly believes in the maxim, “If you want to go fast, go alone; if you want to go far, go together.” Building a successful business comes with significant challenges that require unwavering determination and resilience. From navigating complex regulatory environments and intense market competition to securing trust with clients in a highly competitive industry, each step presents its own set of obstacles. “Success is not a linear road, so patience and consistency are significant in everything I do. It has been a game of self-awareness. The more I understand myself, the more I try to put myself in a position to succeed. My best strategy has consistently been executing. Day by day, I’ve built my vision which is constantly evolving,” says Warens.

As you know, we’re big fans of Warens Financial Group. For our readers who might not be as familiar what can you tell them about the brand?
Mr. Warens is the President and CEO of Warens Financial Group in Houston. Well-versed in mortgage lending, residential and hard money lending, multi-family investing, and real estate investing, his excellent leadership and coaching skills have garnered him and his team of home loan experts’ success in real estate financing. Dedicated to his customers, Mr. Warens strives to ensure every client receives superior service throughout the process.

Where do you see things going in the next 5-10 years?
Looking towards the future, Warens Financial Group envisions becoming a leading name in the mortgage industry, known for setting the standard in innovative lending solutions and customer-centric services. Our focus will remain on expanding our footprint beyond Texas and Florida, entering new markets while maintaining the personalized touch that has earned us the trust of our clients and empowering more individuals and families to achieve homeownership.

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