Today we’re excited to be connecting with Daniel Oni again. If you haven’t already, we suggest you check out our prior conversation with them here.
Daniel, thanks for joining us again. Just to level set a bit for folks who may have missed our last interview together, can you briefly introduce yourself?
Absolutely! It’s great to connect again, and I appreciate the opportunity to share how things have evolved since our last interview.
For those who may not be familiar with my journey, I’m Daniel Oni, the founder of Daniel Oni Media Company, a media production company specializing in creating high-impact video content for businesses, brands, and entrepreneurs. My work focuses on not just making visually stunning content but ensuring that every video serves a strategic purpose—whether it’s for brand storytelling, marketing, or audience engagement.
When I first started, my goal was simply to capture compelling visuals. But over time, I realized that photo and video aren’t just about aesthetics—it’s about psychology, messaging, and connection. That shift in mindset completely transformed my approach. Now, I don’t just film; I help my clients craft narratives that resonate, build trust, and drive real business results.
What sets me apart is my ability to bridge the gap between creativity and business strategy. A lot of creatives are amazing at visuals but lack an understanding of marketing, while many marketers struggle with creating content that actually feels engaging. I’ve made it my mission to merge the two, so the businesses I work with don’t just get a video—they get an asset that works for them long after it’s been shared.
Since our last conversation, my work has expanded into industries like construction, real estate, hospitality, and personal branding. I’ve also refined my process to not only help clients with high-end video production but also empower them to show up on camera with confidence, use storytelling effectively, and make the most of their content across multiple platforms.
The journey hasn’t been linear, and I’ve had my share of challenges—from imposter syndrome to refining my business model—but every lesson has helped me build something more sustainable and impactful. Today, I’m not just focused on growing my own brand; I’m invested in helping others unlock the power of video to tell their story and build their presence in a way that actually matters.
Awesome, so we reached out because we wanted to hear all about what you have been up to since we last connected.
It’s been an exciting and transformative time since we last connected! Over the past few months, I’ve been deeply focused on expanding the impact of Daniel Oni Media Company, refining my craft, and taking on new opportunities that challenge me creatively and professionally.
One of the biggest shifts has been my growing work with real estate brands and businesses, helping them leverage high-quality video content to not only showcase their work but also establish their authority in their industry. I’ve had the privilege of working with some incredible teams—most notably, Onyx Real Estate—where I’ve been able to blend storytelling, strategy, and premium visuals to elevate their digital presence. Seeing the tangible results of our efforts—whether it’s increased engagement, higher lead conversions, or a stronger personal brand for my clients—has been incredibly rewarding.
Beyond that, I’ve been focusing on scaling my business strategically. My goal isn’t just to create content but to build long-term partnerships where I can truly add value. This means developing content strategies tailored to each business, helping clients not only create visually compelling content but also understand how to use it effectively across platforms.
One of the most exciting developments in my business right now is the implementation of a data-driven ad strategy to guarantee my clients a higher return on their investment. It’s one thing to create visually stunning content, but I’ve realized that the real magic happens when that content is strategically placed in front of the right audience. I’ve been working on paid ad strategies across Facebook, Instagram, and YouTube, helping clients turn their content into real lead-generating assets that drive tangible business results. This shift is allowing my clients to not only build their brand awareness but also monetize their content effectively—whether it’s for real estate sales, service-based businesses, or personal branding.
Of course, the journey hasn’t been without its challenges. Client acquisition and scaling in a way that maintains quality has been something I’ve had to navigate carefully. But every challenge presents an opportunity to refine and grow, and I’ve been doubling down on my personal brand, networking, and refining my client experience to ensure that every project I take on has real impact.
As for what I’m most excited about? Expanding my reach into new industries, mentoring other content creators, and developing more educational resources for businesses that want to leverage video effectively. I truly believe we’re just scratching the surface of what’s possible with content marketing, and I’m excited to keep pushing creative boundaries while helping brands stand out in their space.
It’s an ongoing journey, but that’s what makes it exciting—the constant evolution, the new relationships, and the opportunities to create something meaningful. I appreciate the opportunity to share this chapter with you, and I’m looking forward to what’s ahead!
We also want to give folks a chance to get to know you a bit better so we’ve prepared a fun lightning round of questions. Ready?
- Favorite Movie: The Dark Knight
- Favorite Book: The Way of the Superior Man by David Deida
- Favorite TV Show: Suits
- Favorite Band or Artist: 2WEI
- Sweet or Savory: Savory
- Mountains or Beach: Beach
- Favorite Sport (to watch): Soccer
- Favorite Sport (to play): Soccer
- Did you play sports growing up (if so which ones): Soccer
- As a kid, what did you want to be when you grew up: A soccer player
- French Fries or Onion Rings: French Fries
- Favorite Cartoon growing up: Mr. Bean
- Favorite Childhood movie: The Great Gatsby
- Favorite Breakfast Food: Protein Pancakes with Nashville Hot Chicken, Bacon and an egregious amount of Irish Butter and Maple Syrup
When you look back on your life, what are three things you expect to be proud of?
When I look back on my life, I expect to be proud of these three things: the impact I’ve made, the risks I took, and the person I became along the way.
The Impact I’ve Made—Helping Others Tell Their Story
At the core of what I do, whether it’s through media production, content strategy, or personal development, is the desire to help people show up as their best selves. I expect to be proud of the work I’ve done in helping businesses, creators, and individuals translate their vision into compelling stories that resonate with and ultimately help their audience. I am a big believer that if I can use my business to help others, it will cause a larger ripple effect.
It’s not just about the videos I produce—it’s about the confidence people gain when they step in front of the camera, the brands that grow because they finally understand how to connect with their audience, and the moments I’ve been able to capture that allow businesses to scale, creators to thrive, and ideas to spread.
Beyond business, I want to look back and know that I helped people think differently, see themselves differently, and take action toward the things they truly wanted.
The Risks I Took—Choosing Growth Over Comfort
I expect to be proud of every moment I bet on myself, even when it was uncomfortable or uncertain. From starting my own business to putting myself out there in new ways, I’ve learned that the biggest wins always come from being willing to take a leap before you feel 100% ready.
I don’t want to look back and regret the things I was too afraid to try. Even if some of my risks didn’t pan out exactly as I planned, I know I’ll be proud that I had the courage to go after what I wanted instead of playing it safe.
The Person I Became—Growth, Self-Awareness & Living with Intention
At the end of the day, success is more than just achievements—it’s about who you become in the process. I expect to be proud of the way I continuously evolved, challenged my own thinking, and became someone who is disciplined, intentional, and constantly improving.
I want to be proud that I:
– Faced my fears instead of running from them.
– Continued to do the inner work to understand myself and others better.
– Built strong relationships by being present, honest, and fully engaged.
– Lived with integrity, making decisions that aligned with my values rather than what was easiest.
To me, success isn’t just about business growth or financial milestones—it’s about becoming someone I would admire. And when I look back, I want to know that I lived life on my own terms, made an impact, and never let fear dictate my decisions.
Contact Info:
- Website: https://www.domediacompany.com/
- Instagram: https://www.instagram.com/local.videographer/
- LinkedIn: https://www.linkedin.com/in/danieloni/
Image Credits
Daniel Oni
