We recently had the chance to connect with Caitlin Turner and have shared our conversation below.
Caitlin, it’s always a pleasure to learn from you and your journey. Let’s start with a bit of a warmup: What are you most proud of building — that nobody sees?
What I’m most proud of building are the parts no one sees—the foundation. The discipline, the resilience, the belief in myself that had to exist before any of this became real. People see the beautiful bar setups and the cocktails and the events, but they don’t see the late nights, the sacrifices, the risks, and the moments where I had to keep choosing myself when no one else could see the vision yet.
But even more than that, what I’m most proud of is how that internal work has shaped my son. Growing up, we were raised to believe that you get a stable job, you climb the ladder, and that’s the path. And while I did that—and I’m grateful for where it brought me—building The Pour Tour showed me that there are other ways to define success, freedom, and joy.
Now I get to watch my son absorb that. He’s flourishing in sports, he’s excelling academically in accelerated classes—and he chose business courses as electives at twelve years old. When I asked him why, he said it’s because he watched me build this from the ground up and he wants to build something of his own one day.
That is the part no one sees. And that, more than anything else, is what I’m proud of.
Can you briefly introduce yourself and share what makes you or your brand unique?
My name is Caitlin Turner, and I am the founder and owner of The Pour Tour Mobile Wine & Cocktail Bar here in Houston. We’re a luxury mobile bar service that curates elevated cocktail experiences for private events, brand activations, weddings, corporate celebrations, and creative pop-ups. But to me, it’s much more than just serving drinks. The Pour Tour was born from a belief that moments should feel intentional — that the way a cocktail is crafted, presented, and shared can shape the energy of a celebration.
I spent over fifteen years in the fitness and wellness industry, climbing from frontline roles to Vice President of Operations, overseeing the growth of studios across multiple states. That experience taught me leadership, hospitality, culture-building, and what it means to create environments where people feel something. When I decided to pour that same level of care and craft into a business of my own, The Pour Tour was the result.
What makes us unique is our focus on experience. Every menu, every garnish, every bar setup is curated to match the story, aesthetic, and emotion of the event. We treat every celebration as personal — because being chosen to be part of someone’s milestone is not something we take lightly.
Right now, I’m continuing to grow The Pour Tour’s footprint, expanding our fleet of mobile bars, and building more partnerships with luxury brands and creative spaces in Houston. I’m also working on developing a venue concept that will serve as a home for events, cocktail workshops, and community experiences — a space where people can gather, connect, and create unforgettable moments.
Okay, so here’s a deep one: Who taught you the most about work?
The person who taught me the most about work is my mom. From a very young age, she instilled discipline in me through sports. I was a competitive swimmer, so balancing being a student-athlete forced me to learn how to manage my time, follow through on commitments, and push myself even when I was tired. That athletic discipline translated directly into my academic discipline, and eventually into my professional life.
I got my first job at 14, and by the time I reached college and later pursued my master’s degree, I already had a strong foundation of what it meant to work hard. So stepping into corporate environments as an adult, those habits were already built — showing up prepared, staying focused, and giving my best effort no matter the role or the room.
But the lesson that has stayed with me the most is what I witnessed at home. I watched my mom work two jobs to keep our household stable. I watched her sacrifice, stay committed, and show up with strength every single day. Seeing that as a young woman shaped me deeply. It taught me that work is not just about tasks or titles — it’s about showing up for your life and for the people who depend on you.
Over twenty years later, that work ethic is still inside of me. The drive, the determination, the resilience — I carry that because I saw it in her. Everything I do, and everything I am building, is rooted in that foundation she gave me.
What did suffering teach you that success never could?
Suffering taught me that strength isn’t loud. It’s quiet. It’s the ability to keep going when no one is cheering for you, when the vision isn’t clear yet, and when you’re holding things together that no one else even realizes are heavy. Success is celebrated publicly, but suffering happens in silence — and it’s in that silence where I truly learned who I am.
When things weren’t easy, I learned how to trust myself. I learned how to sit in the uncomfortable parts of growth instead of running from them. Suffering taught me patience, humility, and the understanding that some seasons are meant for building roots, not branches. It showed me that the foundation has to be strengthened before the blessings arrive.
Next, maybe we can discuss some of your foundational philosophies and views? Is the public version of you the real you?
This question actually made me laugh, because yes — the public version of me is absolutely the real me. I don’t have the energy or the desire to pretend to be someone I’m not. Life is way too short for that. I think one of the biggest reasons I’ve been able to build strong relationships, whether in business or personally, is because what you see is what you get. There’s no switch-up.
The same Caitlin people see at events, online, and in my business is the same Caitlin at home with my husband and my son — New Orleans accent, jokes, love, discipline, and all. I lead with love, I treat people the way I want to be treated, and I show up as myself in every room I walk into. And I think that’s my superpower.
I work hard, I have fun, and I enjoy the life I’m building. And I think people feel that energy because it’s real. No performance. No persona. Just me.
Okay, so let’s keep going with one more question that means a lot to us: When do you feel most at peace?
I feel most at peace when I’m at home with my family. There’s something about being in our space, cooking, laughing, talking about our day, and just being present with my husband and my son that grounds me. I spend so much of my time pouring into work, leading, creating, planning, and showing up for others — but home is where I exhale.
It’s the quiet moments — my son telling me about school, my husband and I talking about life, watching my son play football and basketball — where I feel the most centered and the most like myself. That’s where the noise fades and I’m reminded of what really matters.
Contact Info:
- Website: https://Www.thepourtourmobilebar.com
- Instagram: https://www.instagram.com/pourtourmobilebar?igsh=ZzQ0dHp2amhzenh1&utm_source=qr
- Facebook: HTTPS://www.facebook.com/ThePourTourMobileWineandCocktailBar
