Today we’d like to introduce you to Joli Briggs.
Joli, we appreciate you taking the time to share your story with us today. Where does your story begin?
My story of creating JV Marketing began when I was 18 years old—without a plan, but with an unhealthy amount of ambition.
I was always a hustler. In high school, I grew my TikTok to over 10,000 followers and launched my own beauty brand while still in school. That experience taught me the backend of business—branding, marketing, fulfillment, and the painful realization that revenue does not equal profit. (If you know, you know.)
Even though I wasn’t making money, I was gaining experience most people don’t learn until years later.
At the same time, I was secretly running social media accounts behind my parents’ backs. Along with a business that they had no idea I even had an LLC for—because apparently following the rules was never part of the vision. I just loved creating, expressing myself, and building something from nothing. I learned early on that growth only happens when you’re willing to get uncomfortable… and occasionally grounded.
That mindset led me to make one of the biggest decisions of my life. I didn’t apply to a single school in Texas—even though I was born and raised in Houston. Instead, I packed up and moved across the country to Virginia to pursue my Marketing degree, fully committing to growth, independence, and the “figure-it-out-as-I-go” phase of life.
After graduating and moving back home, I landed a freelancing opportunity helping launch a brand. That moment changed everything. For the first time, I experienced the gratification of working behind the scenes of a business that was profitable—watching a brand grow, scale, and succeed.
Being part of other business owners’ success healed my high school self—the girl who dreamed of running a successful brand but didn’t yet have the strategy (or the budget) to make it happen.
That’s when it clicked: maybe my purpose wasn’t to build just one brand—it was to help many business owners build theirs… without learning everything the hard way like I did.
And that realization became JV Marketing.
Today, JV Marketing exists to help businesses grow with strategy, creativity, and clarity—while keeping the process intentional, and a little less stressful than my teenage beauty brand era.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
One of the biggest challenges in building JV Marketing was learning when to scale—and honestly, that part was terrifying.
I was profitable as a one-person agency, but I was also completely all over the place. I was juggling a full-time job while running the business, wearing every hat, doing every task, and constantly feeling like I was working nonstop… yet never making enough money. In my head, hiring felt impossible. I kept telling myself, “There’s no way I can afford help, right?”
Spoiler alert: that mindset nearly ran the business into the ground.
Burnout hit hard. I realized that if I didn’t make a change, JV Marketing wouldn’t survive—not because it wasn’t successful, but because I couldn’t sustain it alone.
So I did something uncomfortable (again). I changed jobs and moved into sales, stopped taking a paycheck from JV Marketing, and put myself on a strict personal budget. And yes—doing that as a woman who values independence and financial security was not easy.
But it worked.
In September of 2025, I made my first hires—and that decision changed everything. Today, JV Marketing has a growing team that includes a graphic designer, a content creator, and a virtual assistant. What once felt overwhelming now feels aligned, structured, and scalable.
The relief of having a team—of building together instead of alone—has allowed us to grow our service packages, support more clients, and finally build JV Marketing the right way.
The biggest lesson? Scaling isn’t about having “enough” money. It’s about having the courage to change before burnout forces it.
Thanks – so what else should our readers know about JV Marketing co?
JV Marketing is a social media–focused marketing agency built to help brands grow with intention, strategy, and creativity.
Social media is our bread and butter. We offer a range of social media packages at different price points, all designed to meet brands where they are—whether you’re just getting started or ready to scale. From content strategy to execution, we specialize in building online presences that actually convert.
While social media is our core, our expertise doesn’t stop there. We also support brands through email marketing, brand design, and PR—allowing us to create cohesive, multi-channel strategies instead of one-off services.
One of the things we’re most proud of is helping brands create viral, high-performing content, with multiple campaigns reaching over 100,000 views. But beyond the numbers, what truly sets JV Marketing apart is how much we care.
We’re not a money-motivated agency—we’re success-motivated.
We create customized packages for brands that may not have the capital to invest in traditional agency pricing. As your business grows, we grow with you—adding new strategies, services, and systems into your custom package over time. Our goal is long-term partnership, not quick wins.
How to Get Started
To get started, we ask all potential clients to fill out our contact form at
jvmarketing.co/contact.
This allows us to come into our initial meeting prepared—with a strategy tailored specifically to your brand, goals, and current stage of growth.
From there, we build a plan designed for where you are now—and where you want to go.
Let’s talk about our city – what do you love? What do you not love?
Houston is home. I was born and raised here—specifically in the Pearland area—and now I’m based around the Katy area. No matter where life takes me, Houston will always have my heart.
One of the things I love most about Houston is its diversity. It truly is a melting pot of cultures, people, food, and ideas, and that energy plays a huge role in my creativity and perspective as a business owner. There’s inspiration everywhere if you’re paying attention.
The only downside? The traffic.
Houston traffic builds character… but also tests patience daily. We’re officially overdue for flying cars—preferably before the next rush hour.
Pricing:
- $600/mo – Mini Package
- $850/mo – Full Package
- Content Creation (Add On) – $400
- Custom Packages Avaliable
Contact Info:
- Website: https://www.jvmarketing.co
- Instagram: https://www.instagram.com/jvmarketing.co
