Meet Steven Coleman of ColeCOLORS in Galleria Area

Today we’d like to introduce you to Steven Coleman.

Steven D. Coleman is a distinctive and colorful artist who has established a reputation for himself by exhibiting an artistic aptitude for making people beautiful, not only in the natural realm but also the avant-garde image. Through exploring and experimenting with his passion for art and drawing, Steven found himself naturally in front of life’s canvas; the face. His creativity and love for timeless masterpieces is exhibited in all tones, features, and textures that he uses to accomplish complimenting the face. He transforms his clients using a wide array of exotic colors, glitters, and charcoals that also allows him to be able to compound, blend, glamorize, and evoke.

As the Founder/CEO of coleCOLORS LLC., he is dedicated to leading and accomplishing an infinite amount of things, with limitless potential and possibilities. Clients are genuinely amazed at the personal makeup metamorphoses every face exhibits at Steven’s hands. They can’t help but notice a remarkable transition; a true difference between their before and after. In addition to his many accomplishments, his work has been displayed in magazines, videos, media productions, and Internationally such as Brune Magazine in Paris (2014), Houston Chronicle Style Profile (2014), D-Mars Publication (2015), New York Fashion, Week, Malabo Fashion Week Africa (Malabo Equatorial Guniea), VH1- Bad Girls Club, TLC- Divine Intervention, BET Awards and Red Carpets.

His clientele includes Keri Hilson (R&B Singer), Victoria Osteen (First Lady of Lakewood), Cherie Johnson (Punky Brewster/Family Matters), Merele Yarborough (Houston Socialite/Charity Activist) actors, actresses, magazine cover models, celebrity wives, and various local Houstonians just to name a few. Steven is listed amongst the “Who’s who in Houston’s elite circle of makeup artists,” he’s rapidly expanding his reputation and is also becoming more known in Barbados, Africa, St. Lucia, Atlanta, Dallas, Los Angeles, and New York. He was also the 2013 Remy Martin Ringleader for the Houston Metropolitan Area and the head makeup artist for Wal-Mart Marketing Commercials. The “man behind the brushes” does what he knows best; defining and enhancing beauty, one face at a time.

After two years of thinking and brainstorming of a lip gloss that would be suitable for all ages and races of women, Steven sought out to develop something that other makeup lines were not offering. As a former microbiologist, he began mixing colors and ingredients in his kitchen and giving samples to clients for feedback. He sought to develop a smooth, non-sticky powerful in color gloss. After months of research and reviewing feedback from clients, he found a distributor that was able to produce a soothing, non-sticky lip-gloss with high color intensity. Work began immediately to create “coleCOLORS Lipgloss”. The product is made and distributed in Canada with organic and natural ingredients.

As the years progressed and the business grew, coleCOLORS would eventually expand its global brand to include the MR. and MRS. coleCOLORS Skin Care line for men and women. Mr. coleCOLORS himself for so many years focused on making women and men beautiful through the artistry of makeup but he wanted to create a product that would benefit men and women alike. He has always known the benefit of skin care before makeup and constantly stressed this important concept to clients. The skin and its condition are most important before any makeup application. One will find that if the skin is accustomed to a good quality cleaning/treatment regimen, the makeup will do its job to the maximum capacity with using a very minimal amount.

In makeup terms, this is called a “Flawless Beat” (a great smooth like butter makeup application). MR. and MRS. Skin Care line has been carefully research and tested on live individuals (NO ANIMAL TESTING) to show the effectiveness of its active and natural ingredients. The skin care has already received rave reviews and has also produced great results in the testing stage. Another quality product from coleCOLORS will be available for purchase August 2015. The inspiration behind coleCOLORS products lies not only in Steven’s passion for beauty, but his strong commitment to education. Steven, a graduate of the University of Houston, believes that education and perseverance is his key to his success. He wants to leave a legacy that will last for years to come by helping his nephew, Jaden Brooks-Parker, and other minority young men believe that you can become whatever you want and be successful.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
As an entrepreneur NO, it has not been a smooth road. I started this business from scratch with my own funds no loans nor support from family. It has definitely had more highs than lows, but life, re-branding, marketing, bills, client consistency, social media, and saturation of the industry has caused some of these challenges.

Social media has created at the biggest challenge. Where it has created many makeup artist and the online videos has allowed many ladies to teach themselves a look that they desire. This definitely decreased clients coming in to get makeup.

Also, the new-age makeup artist that has saturated the city and claiming to be working/professional makeup artist without really knowing the business. I always say it’s more than just makeup, you have to know how to market and manage money when there is are days of no clients which constitutes to no money coming in.

I still love what I do, it’s very rewarding to inspire and change the lives of women with makeup.

Alright – so let’s talk business. Tell us about ColeCOLORS, LLC. – what should we know?
My business is solely a makeup business that includes makeup application, classes, lipsticks, lip products, and men and women skin care called Mr. & Mrs. By coleCOLORS.

I don’t have a specialty. I am a very diverse makeup artist. I am known for using vibrant colors. I work in a spectrum from weddings, tv/commercial, photoshoots, celebrities, locals, fashion, etc.

I am very proud of my company as it is well known in the HOUSTON area. I am most proud of my new mobile app. I am the first makeup artist in this area with s mobile makeup app. (Cole Colors app)

What sets me apart from others is that I am an educated black male makeup artist. Whom expounds on professionalism, customer service, and technique/skill. With a degree from the University of HOUSTON and soon to have a MBA degree from Texas Southern University generates a different clientele and helps tremendous with my business skills and entrepreneurship.

Is there a characteristic or quality that you feel is essential to success?
My education and people skills.

Pricing:

• Reservation fee via the app $35
• Makeup Application $99
• On location Makeup Application $175
• Makeup One on One classes $375
• Bridal starts at $299 (we offer custom packages)
• Eyelash application reg. $20 mink $35
• Eyebrows Fill/Tint: $35 Shape, Fill, & Tint: $40

Contact Info:

• Address: 6343 Skyline Dr Ste. 23
  HOUSTON, TX 77057
• Website: www.colecolors.com
• Phone: 832 598 5349
• Email: colecolors@gmail.com
• Instagram: Colecolorsthemakeupartist
• Facebook: coleCOLORS-Art Defining Beauty
• Twitter: colecolors
• Other: Cole Colors mobile app

Image Credit:
Tanya Rawlins – The Photo Firm, Ke’er Orr – Point and Click Photography, CJ Martin – RmFoto.com, Nakisha Burns Photography, J. Raphael Gilmore – J Raphael Photography

Getting in touch: VoyageHouston is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.