Every industry has its myths—stories insiders repeat until they sound like truth. But behind the slogans and the spin are unspoken (and sometimes unnoticed) realities – we asked some of the wisest folks we know to share what lies they’ve noticed in their industries.
Mike Decker
I think the biggest myth we tell ourselves is that great results don’t require great education. There are nearly 40,000 carpet cleaning companies in the U.S., and most of us genuinely care about doing good work. But as a field, we sometimes downplay how technical this really is. Read more>>
Miss Malik
That you have to niche down. You can be versatile, you’re human. Be the mess, be the beauty, be the art. Read more>>
Christian Graffagnino
What I’m being called to do now, that I may have been afraid of before, is writing a book. This project has been nearly eight years in the making, and now I feel both ready and grateful to bring it to life. Read more>>
