Today we’d like to introduce you to Daisha La-Fond.
Hi Daisha, thanks for joining us today. We’d love for you to start by introducing yourself.
My journey into graphic and web design actually started by accident. Back in 2018–2019, I owned a beauty business and began creating my own graphics and designing my own website simply because I needed them for my business. At the time, I never imagined it would turn into something I would eventually do for others.
In 2020, my cousin reached out and asked me to create a website for him. I initially told him no because I had never designed for anyone other than myself, and I definitely didn’t consider myself a professional. He continued to encourage me and trusted me enough to give it a try. I created his website, and from there, everything began to grow through word of mouth.
What started with simple flyers and booking websites gradually turned into so much more. As clients began trusting me with their businesses and referring me to others, I continued expanding my skills and the services I could offer.
Everything I know today has been self-taught. I’m constantly learning, experimenting, and finding ways to improve my craft. YouTube has definitely been one of my go-to resources whenever there’s something new, I want to learn or a skill I want to strengthen.
One of the things I appreciate most about my journey is the amount of trust my clients have placed in me. Many of them will come to me asking for designs or projects that aren’t even listed among my services because they have that much faith in my creativity and ability to figure it out. In many ways, my clients have pushed me outside of my comfort zone and helped me discover just how much I’m capable of.
What began as me simply creating graphics for my own beauty business has grown into a business and skill set that I built from the ground up. I’m proud that my growth has been organic, largely through referrals, continued learning, and clients who believed in my work enough to share it with others.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It definitely has not been a smooth road. There have been days, and sometimes even weeks, when I haven’t had a single project come in. During those slower periods, I’ve questioned myself, felt discouraged, and even considered giving up on graphic design altogether.
One of the biggest things I’ve had to learn is that slow seasons are simply part of being in business, especially when you work for yourself. Not every week is going to be busy, and not every month is going to look the same. I’ve had to remind myself that a slow moment doesn’t mean I’m not successful or that my business isn’t growing.
There have been plenty of times when I wanted to stop doing graphics, but I never actually gave up. I kept going, kept learning, and kept creating. Then another project would come along and remind me why I started in the first place.
The journey has taught me a lot about patience, consistency, and believing in what I’ve built even when things are quiet. Looking back, I’m grateful I didn’t allow those difficult moments to make me walk away from something I genuinely enjoy doing.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I’m a graphic and web designer, and my work really centers around helping businesses bring their ideas to life visually. I create everything from logos, branding, flyers, social media graphics, and marketing materials to websites and other custom designs. Over the years, my services have continued to grow because I’m always willing to learn something new.
I wouldn’t say I specialize in just one specific type of design, and I actually think that’s one of the things that sets me apart. I’ve worked with businesses in so many different industries, which has taught me how to adapt my creativity to fit each client rather than giving everyone the same style. I want someone to be able to look at their finished design and feel like it represents their business—not mine.
I think I’m also known for being able to take an idea that may not be completely thought out yet and turn it into something my client can actually see and connect with. Sometimes a client will come to me with a full vision, and other times they may only have a few words, a color scheme, or an inspiration picture. I enjoy taking those pieces and figuring out how to make everything come together.
What I’m most proud of is how much I’ve grown from being completely self-taught. I started out creating simple flyers and booking websites, and now I have clients trusting me with entire brands, websites, marketing materials, and projects that I never imagined myself doing when I first started.
What sets me apart the most is probably my willingness to try. My clients will ask me to create things that aren’t even on my service list because they trust me enough to say, “I know you can do it.” Sometimes I may not know exactly how to do something when they first ask, but I’m willing to research it, learn it, and challenge myself to figure it out. A lot of the skills I have today came from someone trusting me enough to push me outside of what I already knew.
For me, it’s bigger than just making something look good. I love being able to watch someone’s vision go from an idea in their head to something tangible that represents the business they’ve worked hard to build. That trust my clients continue to place in me is probably what I’m most proud of.
In terms of your work and the industry, what are some of the changes you are expecting to see over the next five to ten years?
I definitely see the graphic design industry continuing to change over the next 5–10 years, especially with the growth of AI and all of the new technology becoming available. We’re already seeing how quickly someone can generate an image, create a logo, build a website, or put together marketing materials using different tools.
I don’t necessarily see that as a bad thing. I think it means designers will have to continue evolving and learning how to use these tools to our advantage without allowing them to replace our creativity. Technology can make certain parts of the process faster, but I still believe there will always be a need for the human side of design. Understanding a client’s personality, their business, their audience, and the vision they’re trying to communicate is something that goes beyond simply generating a graphic.
I also think clients are going to become more particular about originality. As AI-generated content becomes more common, people will be able to recognize when everything starts looking the same. Businesses will still need designers who can give their brand its own identity and create something that actually feels personal to them.
For me, the biggest thing will be continuing to learn. This industry changes constantly, so I never want to get too comfortable with what I already know. The same way I taught myself when I first started, I plan to keep teaching myself as new programs, techniques, trends, and technology become available.
I think the designers who will continue to grow are the ones who are willing to adapt while still holding onto what makes their work unique. The tools may change, but creativity, understanding your client, and being able to bring someone’s vision to life will always have value.
Contact Info:
- Instagram: https://instagram.com/graphicsbymonet
- Facebook: https://facebook.com/graphicsbymonet
