Today we’d like to introduce you to DOLIMAR.
Hi DOLIMAR, we’d love for you to start by introducing yourself.
Feel Good Attire began with a dream, passion, and a strong desire to help women feel confident through fashion. Founded by DOLIMAR HERNANDEZ FERNANDEZ, the brand started as a small boutique inspired by modern, exclusive designs made in Colombia, focused on combining quality, elegance, and comfort at accessible prices.
What started with a vision and determination gradually became a growing fashion brand known for its unique collections and personalized customer experience. Through dedication, consistency, and faith, Feel Good Attire built a loyal community of women who connected with the brand’s message: “Look Good, Feel Good.”
Over the years, the company expanded its collections, strengthened its digital presence, participated in business and fashion events, and gained recognition within the Katy, Texas community. One of its proudest milestone has been being nominated in “The Best of Katy,” while also preparing to open its first physical location in 2026.
Today, Feel Good Attire continues to grow with purpose, inspiring women to embrace their beauty, confidence, and individually through fashion.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Without a doubt. the journey of Fel Good Attire has come with challenges along the way, but every obstacle has given us the opportunity to become stronger and continue growing with even more passion and purpose.
I still remember when I first started. A young woman gave me the opportunity to begin in a very small space while I continued working in the educational field. After a few months, she needed the space back, and I had to leave. From that moment on, I continued building the business from my home, never giving up on the dream.
In 2025, we were blessed with the opportunity to rent a suit, our first location. As the brand continued to grow, the space quickly became too small for us. However, in November (same year), we experienced a devasting fire that deeply impacted the business. Instead of allowing that moment to stop us, it pushed us to rise even stronger. Our clients supported us with so much love and loyalty, helping us continue moving foward.
Today, God has prepared a beautiful new place for Feel Good Attire, which will open soon. Through every season, our love, passion and desire to continue empowering and beautifying women have only grown stronger.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
For me, being part of Feel Good Attire and creating modern, unique, and exclusive designs feels incredibly meaningful. Dressing women is powerful, but seeing my own designs become part of their special moments and everyday lives is even more rewarding.
One of the key pieces behind the success of Feel Good Attire has been our yoga pant collections, loved for its versatility, comfort and fashionable style. It has become one of our signature designs and a favorite among our clients. Recently, we completed our third Yoga Pants collection – reproduction.
I am proud of everything I have achieved and of overcoming every challenge along the way. More than just a clothing brand, Feel Good Attire is about helping women feel confident, beautiful, and empowered through fashion. We truly believe in our message: “Look Good, Feel Good.”
What quality or characteristic do you feel is most important to your success?
I believe the most important qualities behind my success are preserverance, passion, and faith. Building Feel Good Attire has required consistency, hard work, and the ability to continue moving foward even during difficult moments. Every challenge has taught me to become stronger and more determined.
I am also deeply passionate about what I do. Creating designs that help women feel confident,beautiful, and empowered gives purpose to my work every day. I truly beleive that when you love what you do and remain authentic to your vision, people connect with that energy and trust your brand.
Most importantly, I have learned to believe in myself, trust God’s timing, and never give up on the dream, even when the journey is not easy.
Pricing:
- starting from $18
- until $150
Contact Info:
- Website: https://feelgoodattire.shop
- Instagram: https://www.instagram.com/feelgood.attire/?hl=en
- Facebook: https://www.facebook.com/dolimar.hernandez.3/
Image Credits
UPA Media. and
D_Happy Lens
