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Daily Inspiration: Meet Sarah Gassman

Today we’d like to introduce you to Sarah Gassman

Hi Sarah, thanks for joining us today. We’d love for you to start by introducing yourself. 
As long as I can remember, I’ve loved connecting with people. Remembering names, faces, and people’s stories came easily to me at a young age. Once I got my first camera at age 8, capturing those faces and stories became the challenge I couldn’t resist. From then on, I just about always had a camera in my bag – film at first, then digital. I received formal photography training on film cameras in school. Once we moved to the digital world, there was a steep learning curve, but my photos only got better and better with more creativity the more I learned and practiced. Moving from wildlife photography to portraits was also challenging. I’ve always wanted to try new things and improve my skills – a lifelong learner. 

I didn’t consider myself to be a photographer until after I had my first child. My neighbors saw the images I was taking of my son and asked for photos of their own children and families. From there, my little side business began as a family photographer. Roughly three years later, I had added newborn and maternity photos to my repertoire and decided to go full-time. I was getting inquiries for lots of different types of photography, like seniors/graduates, events, headshots, and real estate, in addition to what I was already offering. It didn’t take me too long to realize that my heart and passion is in helping women, especially mothers. My specialties now include headshots and brand photos primarily for women-owned businesses, as well as maternity, newborn, and family photography. I am still always learning, trying new things in photography, and growing my skill set as a service provider. 

We all face challenges, but looking back, would you describe it as a relatively smooth road?
Is there ever a smooth road when you’re starting a business? The hardest struggle for me was realizing that being a business owner meant I spent way more time on the business side of things as compared to actually taking and editing photos. As I’ve become more comfortable with running my business – and outsourcing tasks – it’s gotten better. The second hardest was learning how to take really good newborn photos. Flattering lighting on a baby, plus having safe posing and wrapping techniques, is quite difficult to master. Finding a great mentorship was most helpful. 

Can you tell our readers more about what you do and what you think sets you apart from others?
As a full-service portrait photographer, I bring the studio to my client’s homes, offices, or on-location. I specialize in maternity, newborn, and family photography, as well as headshots and branding for small businesses. Providing professional hair and make-up services, a client closet with beautiful dresses and outfits for both maternity and postpartum moms, design consultations in my client’s home where I assist with wardrobe and location selection, and heirloom quality prints plus digitals makes my service more than just a photo session. It’s a top-notch photo experience that not only eases your stress but also guides you to look and feel comfortable and confident in front of the camera. 

Can you talk to us a bit about the role of luck?
In some ways, we create our own luck by putting in the work and doing what we need to do to reach our goals and meet our idea of success. If you do nothing, there is no chance luck will come your way. I have been lucky to meet some wonderful people, especially women while attending regular networking events 

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