Today we’d like to introduce you to Wendy Rincon.
Hi wendy , we’d love for you to start by introducing yourself.
I’m Wendy Rincón, a professional Venezuelan journalist and radio host with 12 years of experience in the radio industry. I currently live in Austin, Texas, a city I moved to 9 years ago and where I have built my career in Spanish-language media.
Since June, I’ve been part of the team at La Raza 104.9 and 95.1, where I host the 10 am to 2 pm shift, connecting daily with Austin’s Hispanic audience. Alongside this, I’m on-air talent for Kaliente 103.1 in Orlando, with a pre-recorded show that airs from 10 am to 3 pm.
In addition, I serve as marketing advisor for JDS, a supermarket chain with 5 locations in the city, a role in which I bring my strategic vision for communication and community engagement.
I’m a mother of two, and I balance my passion for journalism and radio with my role as a mom, striving to be an example of consistency and versatility both on and off the mic.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It hasn’t been easy, but when you love what you do, you find ways to keep moving closer to your goal. My passion has always been radio, but arriving in this country with an accent that wasn’t common — since Spanish-language stations were mainly looking for a Mexican accent — made it difficult for me to break into media.
It was working as the face of a supermarket chain that doors slowly began to open. Even so, it took almost 9 years for that dream to become a reality. But I learned that with persistence, dreams do come true.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I’m a radio professional, and I believe that working authentically — without pretending to be something I’m not — has become my greatest strength. I’ve never changed who I am: I deeply respect the Latino community in the United States, while also feeling deeply proud of my Venezuelan roots, even in difficult times for our country.
One of the things I’m most proud of in my work is its versatility. My show in Austin is aimed primarily at the Mexican community, while in Orlando the market is Puerto Rican, Dominican, Colombian, and Venezuelan. Being able to genuinely connect with such different audiences isn’t easy to achieve, and it’s something I’m truly proud of.
Are there any important lessons you’ve learned that you can share with us?
The most important lesson I’ve learned is to wait, to be patient, and at the same time to keep working toward what I want. I learned that dreams don’t happen overnight, but they also don’t happen on their own — you have to keep pushing forward while you wait for the right moment.
Contact Info:
- Website: https://soywendyrincon.com/
- Instagram: soywendyrincon
- Facebook: https://www.facebook.com/wendy.alexandra.rincon
