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Hidden Gems: Meet Missy Wilkerson of MW Beauty Bar

Today we’d like to introduce you to Missy Wilkerson.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
After receiving my BBA, I got married and have been a stay-at-home mom to 4 kids for the last 12 years! I knew I always wanted to start my own business one day when the kids got older just didn’t know what. I have lived and breathed all things beauty, fitness, and fashion from a young age.

My inspiration for this unique beauty boutique stemmed from a trip to Nashville where I was blown away by the trendy, fun and upscale shopping experiences there. The need for a brick and mortar upscale shopping experience along with my passion for beauty and fashion motivated me to bring a little piece of that Nashville vibe to my hometown.

While in Nashville, I had my second piercing hole done at a luxury Piercing Boutique, it was such a great experience and I was educated on the dos and don’ts of ear piercing. It made me think there is nothing like that around my town! But yet so many people are trending to ear curation looks. When I got home from this trip, I started brainstorming and found the top piercing school in the country in New Hampshire, found the space I wanted for the store front, and was on my way to bringing this “Beauty Bar” concept of mine to life.

This all stemmed from this past March 2022 and fast forward to November 2022 I was opening my doors to this concept! I secured my space, designed and executed it, flew to New Hampshire and became professionally trained and certified for ear piercing the proper and safe way, and attended markets to hand pick quality jewelry and athleisure wear.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
The biggest struggle surprisingly was trying to find info and training on the ear piercing aspect! I reached out to multiple local people at tattoo shops and a few other piercers with absolutely zero help! Come to find out you don’t have any certification to do ear piercing in the state of Texas! But I wanted to learn the proper way and be professionally certified. I finally found an “ears only” course that was extremely thorough and it ended up being one of the top piercing schools in the country! Off I flew to New Hampshire for my certification!

Thanks – so what else should our readers know about MW Beauty Bar?
MW Beauty Bar offers a fun shopping experience and an environment-friendly with quality products. We serve as a one-stop shop for women offering a vast collection of on-trend Semi to Demi-fine jewelry, activewear, hair and skin care products, as well as lifestyle items. We provide a spin on activewear and athleisure wear to where “Fitness meets Fashion.” For the everyday woman on the go, from the gym straight to a casual business lunch, carline, or your everyday errands. We strive to have functional athletic wear but also doubles to take you throughout the day looking stylish and comfortable.

We also have a “lounge/bar area” with comfortable seating to provide drinks and snacks so you can sit and relax and break in your day. My vision was to have this boutique be somewhere where it is more of an experience and not just a get in and get out retail shop. We want everyone that comes into feel like they can take their time and lounge out with their friends or family as well.

We also offer the safest and friendliest ear-piercing experience with the finest jewelry for both the classy and the edgy by a professionally trained and certified piercer.

We are most proud of our luxury piercing service and the unique experience we give while providing a lifetime piercing placement for your curated ear look.

AT MW BEAUTY, WE HAVE A BEAUTIFUL COLLECTION OF FINE JEWELRY TO TURN YOUR PIERCING INTO A PERSONALIZED EXPERIENCE. TRUST OUR LICENSED PROFESSIONALS AND WORLD CLASS HEALTH & SAFETY STANDARDS.

We make sure every client has a personalized piercing experience. When you walk in and sit down with your piercer, they will talk to you about your vision and offer their professional recommendations. Then once the design is final and the jewelry is picked out, your piercer will determine the exact location and angle for your jewelry based on your anatomy. We make sure all of our equipment is sterilized in an autoclave and make the process as quick and painless as we can. Making sure you leave feeling confident and satisfied.

What’s next?
My plans for the future are to really grow the piercing aspect of MW, I truly enjoy being able to give someone their first piercing experience all the way up to curating a full on ear with fun and creative placements that they will have forever. It is such a unique model I am aiming to grow into something to stick out from the rest! My goal is to ultimately have my own jewelry line and to exclusively sell and pierce with it!

Contact Info:


Image Credits
Phoenix and Kreative Media

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