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Inspiring Conversations with Richard Gaubert of InfoVine

Today we’d like to introduce you to Richard Gaubert.

Today we’d like to introduce you to Richard Gaubert. Them and their team share their story with us below:

INFOVINE /Houston, TX 2018–2021 President

Recruited by company owner to lead aggressive short-term growth vision and oversee company operations. Shifted organization to web-based platform management of mass online purchases and helped the expanded company reach from local to regional clients. Forged relationships and negotiated contracts with clients and partners including Etsy, and expanded client base by offering direct digital printing capabilities, and successfully drove quick-turn timelines to meet customer needs.
● Delivered incremental sales within 12 months by focusing on service offerings that fit our targeted market thus created the highest sales volume in company history.
● Reduced labor requirements through introduction of new digital prepress process.
● Created and implemented new processes, structures, and procedures, and hired new talent. Optimized printing process and infrastructure facility by converting to all-new digital printing equipment.
● Oversaw acquisition of Big Guerrilla marketing company and integration of company workflows to create holistic marketing and direct print solution agency for commercial clients.
● Achieved profitability and increased sales of the pandemic-related economic downturn by analyzing business data and redoubling efforts to support internet-based clients.
● Worked hand in hand with the owner to take InfoVine’s 20-year history to create service offerings for the new era.

AMBASSADOR SERVICES, LLC / Houston, TX 2005–2018
Chief Executive Officer

Launched facility management start-up, identifying market segments, creating all operations procedures, hiring employees and vendors, and developing a sales strategy to significantly expand the client base. Built relationships and negotiated contracts with large national corporations including ExxonMobil, Shell, Chevron Corporation, Best Buy, Target, Lowe’s, Whole Foods, and Dick’s Sporting Goods, government entities to support 5 airports, ultimately supporting 5,200 facility locations across 23 states within a 10-year period. Augmented existing software package to include facial recognition
technology and expanded software use case for timekeeping, staff performance, and overall facility management data to create labor forecasting, improve employee training and resource allocation, and renegotiate client contracts
based on documented updates to facility and supply use.

● Achieved $31M in gross sales within 10 years through impactful business relationships, strong business
development efforts, innovation, ongoing operational improvements.
● Decreased airport commission service costs by $1.2M and increased overall service efficiency through
use of tracking software to identify staff performance issues, and facility management.
● Raised $5M in venture capital funding to enable streamlining of internal company operations.
● Secured supplemental 5-year / $5.6M service agreement for additional disaster-relief services
during renegotiation of existing contract.
● Collaborated with IT partner to create application-based data portal obtaining a utility patent, and software design patent that enabled data analysis of service delays, mobile monitoring of service staff, location, performance, and activities, facilitating real-time assignment of issue tickets based on location, and profit and loss.

We all face challenges, but looking back would you describe it as a relatively smooth road?
What was the road to my life as of today? Well in short it was less than lucrative with little to no support of any kind. My mother struggled through life but did her best to raise us, but with that said we had to learn from street smarts on how to survive and how to live basically. Our school years were rocky as our home life was constantly changing without warnings. We were in schools that had constant bullying and fights.

The high school years I would say was the best as we were in a different situation, but that didn’t last long as our home situation once again changed without warning. As a young adult, I had many jobs, but I always had a good attitude about what the future could be like. I always connected with people who were successful and tried to sponge off their knowledge, but with little support, I was still on my own trying to survive then one day while being kicked out of a apt with a group of friends, I was approached about my cycling speed since I was a bike courier. Two years later after many chances and lots of challenges, I became a semi pro cyclist for Saturn Car Manufacture. During that time, I also connected with a business owner and was giving a sales job. Both of those experiences became the start of a different road map.

Sales taught me that I can create my own destiny, and cycling was the boost and challenge to jump start what a future could look like. From then on I have been a very driven, aggressive game changer. My mind runs 100 miles an hour of ideas and some of ideas have created amazing technology and service structure management processes that work. I owe it all to my mother who never had a opt or chance to better herself as she tried to always protect us and keep us optimistic in life.
Life is what you make it and my thought process today is being the guy that always runs the stop light passing the people who are always stopped.

Thanks – so what else should our readers know about InfoVine?
This is what I’m known for –

PROCESS IMPROVEMENT • MERGERS & ACQUISITIONS • OPERATIONAL EXCELLENCE

Goal-oriented, strategic, and analytical leader with deep experience in sales, market expansion, and optimizing use of emerging technologies based on business need. Demonstrated experience revamping systems and processes to revitalize company operations, enhancing customer and employee experiences, and driving increased revenue. Collaborative, cross-functional leadership approach that delivers exceptional, holistic client services and drives continued growth, innovation, client satisfaction, and high profitability.

AREAS OF EXPERTISE

● Contract Negotiation
● New Business Development
● Innovative Operational Improvements

● Data-Driven Decision Making
● Client Relationship Management
● Emerging Technology Integration

This is about our brand –

Who We Are

At InfoVine, we’re in the business of solving problems. Whether it’s data targeting, digital integration, or sales growth campaigns, we bring decades of experience to help solve our customers’ business challenges. We offer commercial print media, data management, creative development, mail & fulfillment and marketing services, delivering unprecedented convenience and cost savings to our clients.

For over 20 years, InfoVine has helped businesses and organizations reach more people with print, direct mail and personalized marketing. Using complex data in digital printing is our specialty! Our digital printing and data optimization work seamlessly with your end-to-end marketing strategies to deliver effective results and higher ROI.

InfoVine is focused on the productivity of every campaign and program we create for our clients. We bring you measurable improvements and process changes, effectively reducing marketing costs.

Digital Printing – The new way to print

At InfoVine we specialize in blending your customer information with print technology to increase audience engagement – and build your business. After reviewing your client data, we can create marketing campaigns that give every person on your list an individualized experience with your brand. We’re not just talking about putting their name on a direct mail piece. We’re talking about a fully immersive experience.

​Our focus on data can help you understand your customer base as it is and where it could be. And, as your customer base grows, we’ll be right there to help you retain them.

Top-of-the-line technology –
We have a reputation for executing complex, data-rich print projects and managing elaborate data sets. From hyper-targeted variable data printing to real-time mapping and augmented reality printing, your project comes alive on our best-in-class equipment. We pride ourselves on having the best in-house equipment available and we continually strive for excellence.

Experience counts and product quality matters, especially when it represents your organization or business. And we’ve been creating quality work for over twenty years. InfoVine is focused on, not just the quality, but the productivity of every campaign and program we create, be it commercial or nonprofit.
We’ve moved seamlessly into digital and data optimization to help lower your mailing costs through the wide range of new services offered by the US Postal Service. We can also ensure you make an impact on every client, customer, diner or donor once they’re through the door with memorable signage, displays, and brochures. InfoVine can get you noticed and remembered.

Direct Marketing
Modern direct marketing encompasses a blend of both digital and physical channels. Typically the physical piece goes out but these days, the data comes back in. InfoVine can help you analyze the response and turn the data into dollars the more you know about your donors or customers and how to follow-up. We offer full support for your multi-channel marketing mix.

InfoVine has over 20 years of experience in the nonprofit sector as well and has worked on direct marketing and printing for over 300 nonprofit clients. Over half of our clients are charitable organizations. We offer nonprofit organizations an all-inclusive direct marketing experience from strategy and positioning, to printing and assembling, all the way to mail processing and delivery, as well as create signage and displays for events. We take pride in helping you optimize your postage costs.

Infovine, has vast experience in EDDM, we process it often, and our clients are very satisfied, particularly with the lower postage costs.

If you’re a local business wanting to get more traffic from your neighboring community, it’s a fantastic, economical option. Because of the price point, EDDM can be used multiple times as recommended (a minimum of three “drops” is suggested).

Use it to promote your small business in your community. If you’re having a sale, opening a new location, or offering coupons, EDDM can help you send postcards, menus and flyers to the nearby, and “right,” customers. No more waste from bulk mail. And, if you’re tracking your results – as you should be – you’ll be able to actually learn something. Better data means better marketing on the next round.

Big picture – About 60% percent of your direct mail costs are postage, not printing. But why print something if you don’t need to? Why not print less AND pay less?

What has been the most important lesson you’ve learned along your journey?
Keep a positive mindset while always keeping your eye on the future and the present. Enjoy your life as it is today to not lose out on what can be learned every minute. Life is what you make of it and some of us were never taught on how to grow it so the struggles are the building blocks to knowledge and knowledge is def powerful.

Contact Info:

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