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Meet Janine Cascio

Today we’d like to introduce you to Janine Cascio.

Janine Cascio

Hi Janine, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today. 
I am from New York- I started as a loan officer for a bank in NYC. Last year I took the risk of starting my own company. This August will be our 1 year- however, since starting, I now have an assistant and 5 loan officers. I truly believe in trusting yourself and taking away limitations- you can achieve whatever it is you set out to. 

I want to be America’s number 1 trusted private lender for nationwide investment properties. I am a 30-year-old female within this industry that is extremely male-heavy. I have created a home where women feel safe and open to explore having a job in finance. I create an atmosphere that is open to all-, and I want to change the persona of your typical finance advisor. 

Can you talk to us a bit about the challenges and lessons you’ve learned along the way? Looking back, would you say it’s been easy or smooth in retrospect?
The main struggles I have faced is on a personal level. Once I truly believed, walked, talked the role of a CEO of a finance company- then I realized that this truly is happening. It is scary to take the risk on onboarding and scaling. But here we are now, not even a year in, with 6 employees. I plan to have 25 by this time of next year. 

Appreciate you sharing that. What else should we know about what you do?
Simplending Financial is your trusted capital partner for real estate investments. We believe we differ from any other bank by curating a simple, fast, and customer service-tailored experience. 

I am proud to create a safe haven for women in finance across the country 

If we knew you growing up, how would we have described you?
I enjoyed sports and loved being a leader on and off the field. I studied at Philadelphia University and played soccer, where I was a team captain. I have a big Italian family, so I was use to have to talk over people and make a way to be heard in situations. 

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