Today we’d like to introduce you to Yvette Llorance.
Yvette, please share your story with us. How did you get to where you are today?
Once upon a time, a pink film camera chanced upon a girl who was crazy about pink and curious about cameras. They were soon BFFs. Then as the years went on the pink camera and the girl parted ways when she entered the cubicle maze. Like a mouse, the girl wandered around for years hitting a few dead ends. Pink camera became a fond but distant memory. The girl picked up a few skills along the way. A few of those being Photoshop, video editing, chroma keying and with them came memories of pink camera.
Having carefully avoided the cheese traps laid out in the cubicle maze the girl eventually found herself literally outside the BOX. Waiting outside the BOX was not pink camera but a DSLR. They became fast friends as well. Having no desire to return to the cube the girl and DSLR set off to develop (pun intended) the unimaginable and that is how PinqShue came into being.
We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Definitely not an easy road. I am mostly corporate based. I had a giant setback when a several clients budgets were cut which included the photographer. I broadened my customer base after that. I stated family portraits and newborn photography.
Luckily, I started photographing by contracting. The technical challenges I experienced during that time, greatly prepared me for being on my own. You learn to always expect the unexpected.
Tell us about your business/company. What do you do, what do you specialize in, what are you known for, etc. What are you most proud of as a company? What sets you apart from others?
I am a photographer, designer, and an artist. I also consult on photo activations. I specialize in candid event documentation and print on-site photography. I recently started photographing newborns and absolutely love it! I am hoping to grow that area of my business. When photographing for company events. I look for signage and try to include it in as many shots as possible. If covering an event for multiple days, I may recommend where signage will be best included in photos.
I cover crowd attendance. I look for intimate moments that convey the event. I cannot draw and therefore do not call myself a graphic designer, but I can do amazing thing with Photoshop. I have a shop online shop (https://www.zazzle.com/pinqshue?rf=238506113699928024) with a few designs that I created using photos. I convert home videos to DVD. It would depend on what you needed me for as to what I’m known for.
I am most proud that I am a referral based business. My clients are by word of mouth. I have tried solicitation, but my clients are typically by referral. I had someone call and tell me they been looking for me for three years and had enjoyed working with me. That is very nice to hear. I am also proud that I worked my way from photo booth attendant/photographer to consultant/manager.
I started photography by contracting with a company as a green screen photographer. One of the clients changed companies and I contracted with the new company to provide green screen/ photo booth services. The next time I was called by the client to consult and manage the two photo booths for the event. I trained the staff and ran tech support and was the liaison for the company providing services.
What sets me apart….. ummm. I do not have any gimmicks or any special tricks. I just try the best job I can.
What were you like growing up?
I was the youngest, so I’m sure that says a lot. I loved to read. I used to love it when my friends didn’t come to school, so I could spend lunch in the library. I always had a book with me. I spent a summer learning Latin. Sadly, I do not know any Latin now.
I told my sister, I was asked what I was like growing up and gave a big Ha! She said that’s all I needed to write.
- Website: www.pinqshue.com
- Phone: 832.598.8365
- Email: email@example.com
- Instagram: https://www.instagram.com/pinqshue/
- Facebook: https://www.facebook.com/PinqShue
- Twitter: https://twitter.com/pinqshue
- Other: https://pinqshue.smugmug.com/